I like Tim Ferriss. I find his reading to be a bit like flicking through someone’s blog – that there’s a lot of different content that’s been given a very catchy title. That sounds insulting, but it’s not.
In fact, it’s the opposite. I read 4 Hour Body in about 2 weeks, and still (some 2 years later) use quite a lot of it in my daily habits (e.g. Sunday I walked 15k steps, my PB for the last 2 months). And that counting is 100% down to him.
He’s got a new book, 4 Hour Chef which I’ve not yet read. It’s got so many different hooks that I know I’m going to buy it soon, even though my list of books to read is currently pretty (err, very) long. In fact, the hooks go further into the territory of no-brainers – how on earth can I be normal and say I don’t want to learn a language more easily. Do I really not want to learn to hack my brain and how I think?
Impressive. And lots of learnings for anything that I’m trying to sell.